At Pufferr, we’re passionate about all things social. If you’re looking for an agency that can help cultivate and grow your organic social following, then look no further – our team of social media experts have the passion and the know-how to make your social goals a reality.
Social media strategy
First off, you’ll need to grow your audience. Pufferr can develop a unique and targeted social media strategy that helps you reach the people that matter. You’ll need a following before you can think about content, so this crucial step is about understanding your business, your competitors and your USPs. Who do you want to be speaking to? Who might be interested in what you have to offer? It’s all well and good having a large following, but an audience that engages with your brand is the holy grail in social media marketing. Your new social media strategy will help make sense of a crowded space and give you the tools you need to achieve social media success.
Once you’ve got your audience, you’ll need some killer social media content in order to grow following. Did you know that 86% of B2C marketers include content marketing as one of the key pillars in their overall marketing plan? Our team of content marketing specialists will develop a bank of effective and target- driven content, by platform and format, so you can cut-through and make an impact in an overcrowded space.
It’s important to nurture the audience you already have – by doing so, you can retain the followers you have and attract potential new customers. We’re experts in developing community management strategies that are proven to work while protecting your brand's reputation, whether it’s a Facebook comment, a TrustPilot review or Twitter direct message (yes, these are just as important). We’ll help to develop a framework to support your emerging community, from tone of voice guidelines to platform training and beyond.
Chatbots use artificial intelligence to deliver always-on customer service, allowing your customers to contact your business 24 hours a day, 7 days a week. We develop chatbots for web and mobile platforms, including major messaging sites such as Facebook Messenger, Slack and even Amazon Alexa. We can build your chatbot from scratch, working with you to develop a concept, through to chatbot design and delivery that drives growth.
It’s not just about watching those follower numbers grow – you’ll need a helping hand when it comes to reporting and analysis of your social media activity. Get under the skin of your social media audience with tailored reporting from Pufferr.
If you’re interested in finding out how Pufferr can deliver an organic social media growth strategy that works for you, give us a call today. We look forward to hearing from you!
Data Driven Optimisation
We all have an aversion to jargon and waffle, which is why we take a direct and straightforward approach to each project we work on. Success can be measured in metrics, and we are healthily obsessed with measuring anything and everything. We take each and every element of a campaign into consideration and study it from every angle, being as critical, flexible and open-minded as possible. That means we’re constantly optimising and improving the returns you see, growing your business at lightning speed and constantly adapting.
Social Media Management
The Pufferr pros recently lent a helping hand to New Bond Street Pawnbrokers, giving some new firepower to their marketing. The company needed a little rebranding to drive new custom and generate new leads, so we sprinkled a little magic over their marketing to great effect. Having spruced up their website and given their social media content a bit of a makeover, these were the headline figures:
- We saw website traffic up by an impressive 360.89%
- Leads increased by 140%
- There was a boost to market share of 40.11%
- SEO traffic improved by 41.66%
- New website visitors increased by a phenomenal 362.84%
- Social media engagement rocketed by 796%